3 tips to improve your customer service

Monica Gameng   |   September 6, 2015

Successful business inherently mean strong relationships with customers. There’s many ways to advance your standing with your most valuable clients, all it takes is a little initiative from you and your company.

So how do you build stronger relationships? Where exactly do you start?

Two phrases should guide you; customer service and market response. Improving these two capabilities will help increase customer loyalty and strengthen how you present your business to potential customers.

Here are three tips to optimise your customer service and market response.

  1. Communication and building relationships

Being able to communicate well with your customers, as well as maintaining and building your relationship with them is important to any business. Understanding what your customer’s wants and needs are is the result of having good communication with them – if you have a good understanding of your customer’s needs and wants, you will be able to serve them better. If you serve your customers the right way, this will help strengthen your relationship with them. Effective reporting is also part of communication and building customer relationships as this will help your team improve the areas that they lack with regards to their performance.

 

  1. Continuously improving and innovating your system

Your customer’s wants and needs differ from one another most of the time. How efficiently and effectively you can cater to these needs and wants will reflect to how good your customer service and market response is. Continuously improving and innovating your company’s system will help you provide better service to each and every customer that comes through the door.

 

  1. Your responsiveness

How long does it take for you to respond to enquiries? Does it take a minute, an hour, three hours or a day before you can respond? Your response time matters if you want to have a good customer service and market response. Being able to quickly respond to your customers’ enquiries ensures them that you are there to help them out with whatever they need. This will ultimately lead to your customer’s satisfaction with your service.

The ultimate goal of having a good customer service and market response is having happy customers. Following the three tips above will help you jumpstart your improvement to becoming one of the best companies in your industry. If your customers are happy with the services you provide, it is more likely that they will repeatedly engage in business with you and they will be loyal to your company.

For companies in the construction and mining industries, when a client has a good hire experience or a good builder experience with you, they will keep on engaging business with your company for as long as you can provide what they need and want.

We have made a free checklist that you can download below to help you get organised in making your next capability statement.

business capability statement

Editor's Note: This information was sourced from the Queensland Department of State Development, Infrastructure and Planning.

Monica Gameng
As Felix's Marketing Assistant since 2015, Monica is responsible for researching and sharing new and progressing projects within the construction and mining sectors in Australia. It's no surprise that Monica has her finger on the pulse of Australian major projects given she has produced more than 1,000 posts. She truly is an industry expert.
Follow me:

Related Articles

Projects
Final location of Cross River Rail stations in the Gold Coast revealed

Following last month’s announcement of the preferred locations for three Cross River Rail stations in the Gold Coast, the Queensland Government has confirmed the final locations of each station, marking another project milestone.

News, Projects
$416 million Murray Basin Rail Project Ramps Up

Things aren't looking very sleepy at all for the Andrews Labor Government's $416 million Murray Basin Rail Project (MBRP), with the laying of 100,000 new sleepers underway between Maryborough and Mildura. The project, which has received more than half it's funding from the Labor Government ($220 million), will upgrade and standardise the entire Murray Basin freight network, and better connect primary producers to the State’s major ports in Portland, Geelong and Melbourne.

Projects
VIC Gap Road level crossing removal fast-tracked towards construction

The Victorian Government is fast-tracking the removal of the Gap Road level crossing along the Sunbury Line years ahead of its initial schedule with the announcement of a preferred design that will help preserve heritage buildings and ease traffic around the Sunbury community. 

Get the latest project news

Formerly known as the PlantMiner blog, Felix Project News is Australia's top 10 Construction blog.

Join thousands of construction and mining pros getting the best content right in their inbox.

✓ updates on Australia's pipeline of state and federal projects

✓ fresh contract awards from major contractors and builders