Tips to improve your bidding strategy

Gina Theron   |   January 24, 2016

Winning a bid can often come down to the strategy and approach you use when putting together and submitting your application. Often, factors are overlooked or areas of a bid are misunderstood. Being clear on your strategy and ensuring it's inline with what's industry approved can help increase your chances of winning work. Reading articles and asking for help could be your greatest advantage. Be aware of what people are looking for and the do's and not's of bidding. 

1. Understand what your business is worth

Often businesses don't assess their skills accurately before submitting bids and under evaluate their worth. Don't miss out on quality projects and more profit because of a dodgy evaluation. Ensure you give yourself enough time to do the evaluation and seek help if you're unsure. 

To assess the worth of the skills your business possess you should conduct:

  • A thorough staff appraisal 
  • Performance evaluations 
  • Staff interviews
  • Skill assessments 

Take these results to compare and determine what levels of expertise you can bring to a project.

2. Don't bid too low

Many business are under the impression that to be competitive in a highly saught after contract you must submit the lowest bid of the pool. This is a detrimental mistake which can sometimes indicate to the developer that your business isn't aware of how bids work or that you haven't submitted many. On the other hand, if your low bid is successful, you'll lose out on a great deal of profit which you would have earnt had you bid based on the true value of your business.

Receiving an undervalued bid tells the developer that:

  1. The contractor may not have the ability to deliver on the project.  
  2. The contractor is careless in their approach to the bidding process which could reflect on the quality of work they'll produce.

Delivering a bid that is calculated and correctly valued will increase your chances of winning work. 

3. Use the technology available for estimating 

Outdated spreadsheets or hand calculations just won't cut it these days! There is an long list of programs such as Clear Estimate, Plant Swift, Quick Bid and more which will helps you produce an accurate and well presented bid. 

Submit a competitive bid presenting your business' capabilities to it's full capacity. Following these tips will help guide you in setting the right price for your work. We have created an eBook with 10 tips to successful tendering to give you additional guidance when submitting a tender application.

Gina Theron
Gina is a Marketing Coordinator at Felix. She is a business and engineering student, and relishes working for one of Australia's greatest mining and construction disrupters. Harsh critic of tomatoes and spiders that surprise her.

Recent Articles

Next stage of $190m King Georges Rd upgrade now under construction
Projects, NSW
Next stage of $190m King Georges Rd upgrade now under construction

Works have commenced on Stage 2A of the King Georges Road upgrade in New South Wales, marking another major milestone on the $190 million project.

VIC Govt announces massive $305m redevelopment of Dandenong Hospital
Projects, VIC
VIC Govt announces massive $305m redevelopment of Dandenong Hospital

The Victorian Government is bringing better health care services closer to home to make life easier for families as it announced a major redevelopment of Dandenong Hospital.

Black Spot Program funds 44 road safety improvements across QLD
Projects, QLD
Black Spot Program funds 44 road safety improvements across QLD

Under the 2026-27 Black Spot Program, the Australian Government is committing $30.2 million to improve road safety at 44 locations across Queensland, with local councils to contribute $3.1 million towards two projects.

Get the latest project news

Formerly known as the PlantMiner blog, Felix Project News is Australia's top 10 Construction blog. Join thousands of construction and mining pros getting the best content right in their inbox.
  • updates on Australia's pipeline of state and federal projects
  • fresh contract awards from major contractors and builders

If you're looking to contact us about other matters, please contact us.